Our Journey
Discover the key milestones that shaped our story
2021
            
            
              The Beginning
Pastel began as a simple dream that grew into a distinguished brand — the first to introduce printed chiffon hijabs to Qatar. We started online as a scarf brand, then opened our first physical store at Gulf Mall, dedicated to modest elegance.
            
          2022
            
            
              Growth & Innovation
We expanded our presence to Hayat Plaza Mall, introducing new collections such as Kuwaiti and linen hijabs with unique patterns in American and pure chiffon. We also launched a special perfume section designed to reflect the refined taste of Arab women.
            
          2023
            
            
              A Year of Expansion
We opened our new branch at Villaggio Mall as a luxury perfume brand and launched another store at QMall, continuing our journey of success and growth.
            
          2025
            
            
              Our Biggest Milestone
 
                  
                  
                  
                We proudly celebrate the opening of our largest branch at Ezdan Mall – Al Gharrafa, offering a unique shopping experience that blends elegance, sophistication, and timeless style.
            
           
          